Continuing Education Credits for Digital Marketing Plymouth State
Key Facts
Entry requirements
2:2 or above from a UK Bachelor's degree, or equivalent qualification(s).
Full requirements
Next start date
January 2023
See all Start Dates
Course Details
MSc Marketing
Our MSc Marketing degree seeks to equip our students with the knowledge and skills required to develop cutting edge marketing strategies on a national and global context during periods of both stability and uncertainty.
The Master's in Marketing course is taught by academics with extensive real-world expertise in small group sizes to ensure greater interaction and a personalised learning experience. You will apply the theoretical concepts of marketing to real life case studies, in a practice-based environment and will also have opportunities to work with professional bodies, employers and to undertake entrepreneurial activities.
You'll cover the latest in digital and marketing technologies and how to drive customer engagement through effective data driven marketing strategies. Brand management will be explored along with the latest social media channels and how they can be effectively harnessed.
You'll graduate with the expertise sought after by today's business employers to take your career to a senior level in the field of marketing management including digital communications and customer behaviour.
Placement Year
Choose to study the optional Placement Year for the opportunity to gain significant practical skills and elevate your career. Employers are looking for graduates with a business-ready mind set; this entails an understanding of business ethics and values, self-awareness, mental flexibility and openness, resilience, and a commitment to lifelong learning. Visit our Postgraduate Placement Year page for more details.
Should you be unable to complete the full programme, you may still be awarded a Diploma or Certificate depending on terms completed.
Professional Development and Coaching
All Master's programmes are integrated with a Professional Development Module, specifically designed to help boost your professional leadership skills and expertise. We will work with you on a Personal Development Plan (PDP) tailored to your career goals, in addition to employment workshops and events.
You will receive individual coaching from a professional coach to help improve your skills within leadership, critical thinking, emotional intelligence, innovation, cultural communication, and growth mindset. We are the only business school in the UK to offer professional development coaching for all our postgraduate students and this is a testament to our dedication to helping you achieve your ambitions.
Meet Your Faculty
Mike Berry is an author and consultant with over 30 years professional experience at top Advertising Agencies including Wunderman, Havas and Jack Morton (Interpublic). He is a Lecturer and Module Leader for Marketing at ULaw Business School.
Meet The Business School Faculty
Course Structure
- Global Business Strategy (15 credits)
- Innovation Management in a Digital Age (15 credits)
- Success Through Business Ethics (15 credits)
- Brand Management and Social Media (15 credits)
- Marketing and Digital Technologies (15 credits)
- Consumer Behaviour (15 credits)
- International Marketing (15 credits)
- Digital Marketing Analytics (15 credits)
- Strategies for the Digital Economy (15 credits)
- Business Project (45 credits)
- Professional Development (non-credit bearing)
Course Start Dates
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin) and London Moorgate
- Part-time: Birmingham and London Moorgate
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin) and London Moorgate
- Part-time: Birmingham and London Moorgate
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
- MSc Marketing with Placement Year
- Full-time: Birmingham, GISMA Business School (Berlin), London Moorgate and Nottingham
- Part-time: Birmingham, London Moorgate and Nottingham
Online
Study MSc Marketing Online starting January 2023, May 2023, October 2023, January 2024, May 2024 or October 2024
Study Online
You can also study the MSc Marketing online. If you're looking for true flexibility in how, where and when you study, why not consider our online study option?
MSc Marketing Online ➔
Course Information
To get a full picture of how studying this course works during the year, take a look at our course date breakdowns.
You will be assessed formally through a mix of individual assignments, group work and Dissertation/Project work.
This course has an innovatively flexible structure, with specific assessments that are conducive to effective learning.
Employability We Set You Up For Success
We care about your career, which is why we offer support with job applications and other work experience opportunities as soon as you accept your place.
Discover more
Find a career that suits you
Fees and Applying
You can apply for this course directly with the University, or GISMA if you'd like to study in Berlin.
UK Campuses
UK students: £10,000 (London Moorgate), £9,000 (Non-London)
International students: £14,000 (London), £12,000 (Non-London)
All fees include a deposit of £250
Berlin Campus
€16,000 (UK/EU/International)
A 20% charge of the full year standard fee applies to the Placement Year for programmes starting from January 2023.
You could be eligible for a postgraduate student loan to study this course. We offer a range of bursaries and awards available to students for the development of skills in the professional services sector.
We have students from over 120 different countries throughout our campuses, with a dedicated team to help international students.
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Source: https://www.law.ac.uk/study/postgraduate/business/msc-marketing/
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